TY - HEAR T1 - Who Are You Calling Old? Old Age Identity Negotiation in the Elderly Consumption Ensemble Y1 - 2008 A1 - Barnhart,Michelle A1 - Penaloza,Dr. Lisa KW - Marketing JA - Consumer Culture Theory Conference U2 - c U4 - 13207296001 ID - 13207296001 ER - TY - HEAR T1 - Living Capitalism: Consumer Identity and Consciousness in Transformational Consumer Research Y1 - 2007 A1 - Barnhart,Michelle A1 - Penaloza,Dr. Lisa KW - Marketing JA - Conference on Transformative Consumer Research CY - Hanover, NH U2 - c U4 - 13596393473 ID - 13596393473 ER -