TY  - JOUR
T1  - Form and Function: A Matter of Perspective
JF  - Journal of Product Innovation Management
Y1  - 2011
A1  - Townsend,J. D.
A1  - Montoya,Mitzi
A1  - Calantone,R. J.
KW  - Marketing
VL  - 28
U2  - a
U4  - 112666941440
ID  - 112666941440
ER  - 

TY  - JOUR
T1  - Purchasing Joins the NPD Team
JF  - Research Technology Management: international journal of research management
Y1  - 2003
A1  - Di Benedetto,D.
A1  - Anthony,C.
A1  - Calantone,R. J.
A1  - VanAllen,E.
A1  - Montoya,Mitzi
KW  - Marketing
VL  - 46
CP  - 4
U2  - a
U4  - 112668149760
ID  - 112668149760
ER  -